Lean Thinking for Casino Marketing: Small Changes That Create Big Wins

by Julia Carcamo | Casino Marketing, Drivetime Marketing | 0 comments

Jeff Gray wants casino marketers to stop guessing and start operating with purpose. In this episode, we explore how Lean Thinking can help streamline your campaigns, reduce internal friction, and deliver real results—even with small teams and tight budgets. It’s about shifting the mindset from “move fast” to “move smart.” From metrics that matter to systems you didn’t know you needed, this one’s full of clarity. Perfect for the marketer who’s juggling everything but craving more control.