Without a brand promise and our employees, casinos are just a box of slots and table games.
Did you know that you could market your business like a casino? Today we’re talking about lessons learned taking a gamble and how your business – whether large or small – can adopt some casino marketing strategies.
What does it take to get great advertising that works? The formula is really simple. Clear direction from a client and great creative from the agency. But, getting there is a little trickier than you would think.
Developing and breathing life into a brand requires passion. Keeping that brand alive requires love. Much like two people promise to love each other for a lifetime, you hope customers and guests will do the same with your brand.
Just a few short days ago, we rang in a new year. The next morning, we all made our yearly intentions that – we hope – will shape the rest of the year. This is also the time when we can make some resolutions that improve businesses and bring success.
I know it’s been a while, but we are finally rebooting Drivetime Marketing in 2019. We’ll be bringing you the tips and tricks that we have learned along the way. Hopefully, they’ll make some sense, and you’ll be able to put them to some good use.